Bacardi Silver Promotion

Art Director Ryan Hryciuk and I launched the Bacardi Silver cooler online with an innovative Web site and a couple of online spots. We created the Silver Lounge and Dexter & Lila, the animated spokespeople (Internet Jockeys or "IJs") to publicize this new product. I wrote, cast and directed the first spot and wrote and co-directed the second spot which is a choose-your-own-adventure game....Read More